26 Oct 2015
Choosing Wisely Australia launched in late April 2015 and in the subsequent 6 months we have seen strong interest in the program. Some of the key highlights include:
- our launch, which saw the publishing of 25 recommendations regarding tests, treatments or procedures that clinicians and consumers should question. We also produced five questions that consumers should ask their health professional
- seven colleges and societies joining our first-wave organisations, bringing our current total to 13 participating colleges and societies. There has also been much interest from various other medical colleges, so we hope to see more in the fold soon
- seeing our launch organisations and advisory group members begin to promote Choosing Wisely Australia among their memberships, through publications, conferences, journal articles and in the media
- significant media coverage of Choosing Wisely Australia, with well over 700 media reports equating to a potential audience of over six million Australians. Ninety-five per cent of this coverage was favourable to the campaign. On social media we have more than 1000 Twitter followers and more than 1000 likes on Facebook.
- our first consumer roundtable being held to discuss consumer involvement in Choosing Wisely Australia and how consumer-based organisations can advocate for and promote the initiative
- continuing our strong relationships with our international colleagues, particularly Choosing Wisely Canada and Choosing Wisely US, who are teaching us a great deal about the roll out of their Choosing Wisely programs.
We’re proud of the strides made so far and we thank all the colleges, societies and consumers who have contributed to the early success of Choosing Wisely Australia.
We look forward to seeing the program start those important conversations between consumers and health professionals and eventually having a positive impact on healthcare across the country.